Online Marketing

Are you looking for a way to convert visitors to your website into actual clients? Consider adding a web special. Adding a web special to your site is a great way to get people off of the fence and into the door.

Here are a few examples of web specials that we at BPI have found to be effective:

• Provide a Discount
  Have a coupon created that offers a percentage off of any service or product that you provide.
• Give Away a Freebie
  Nothing turns a head quite like something free. Try offering a new product or service for free to get people in the door.
• Offer a Bundle of Products
  If, for example, you’re a dentist, try offering a “New Patient Special” that includes cleanings, exams, and X-rays, for one low price. If you’re a spa, you could create a package with a facial and massage. The possibilities are endless!

These are just a few examples of effective specials. When creating your web special, use your imagination to come up with something that will really resonate with your potential clients. Appeal to what they need and what they want. It doesn’t have to be anything big; it just has to be enough to get them in the door. Once they’re in, you can wow them with your amazing customer service and turn them into lifelong customers!

So why wait? If you would like more clients, contact BPI at design@bpiwd.com to add your new web special today!