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Use Your Website to Maximize Your Networking Potential on Facebook

If you have a Facebook page for your business, use your website to maximize its networking potential. While your website is essential for keeping a professional presence online and getting your name out to new clients, a Facebook page is a great supplement to your website. Here are a few ways you can use your website to enhance the usefulness of your Facebook page and attract new clients to your business.

Customize Your Facebook Page to Match Your Website

A design matched to your website will reinforce your brand image. With a unified appearance for your Facebook page and website, you will stand out from your competitors for a great first impression.

Add a Like Button to Your Website

Give visitors to your website a chance to like your business so they can easily share your updates with their Facebook friends. Your stories can show up on their profiles, spreading your name to a wider pool of potential clients.

Encourage Facebook Users to Visit Your Website

Add a link to your website in the “Info” area of your Facebook page. Your website is designed to introduce your services to new clients and get them to contact you. Adding a link directs Facebook users to your website where they are most likely to choose your services.

Your website can increase your accessibility on Facebook. Three ways to do this are customizing your page to match your website, adding a like button, and directing Facebook users to go to your website where contacting you is easy and persuasive. If you are interested in a custom Facebook page for your business, or if you want to add a like button to your website, send us an email at design@businesspromotioninc.com.

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